Tuesday, January 19, 2010

Blogging Could Be More Effective Than You Thought- Google Analytics & Etsy Minis

A post I wrote for the Sellers Assisting Sellers Team Blog:

Brain in a Jar
Brain in a Jar by YourOrganGrinder

After noticing that views from my blog were lower than they should have been in my Google Analytics stats for my Etsy store, I began to do some investigating and realized that clicks on Etsy minis show up within Google Anayltics as visits from within Etsy, rather than visits from a blog or website.

This means that some of the traffic coming from your blog or website (when people click on your Etsy mini) won't be identified as having come from that traffic source (yourblog.blogspot.com), which may lead people to underestimate the effectiveness of blogging as a promotional tool.

Fortunately it is possible to find out how many views have come through Etsy minis, and also whether people have clicked on the link in the mini that leads to your shop or a specific item.

For the rest of this exciting story (ie instruction on how to see your visits via Etsy mins) please visit the Etsy Mentors Blog :)

PS don't forget to enter my geek necklace giveaway!

1 comment:

  1. Thanks for the update Nicky. I had noticed that traffic to my Etsy store drops off when I blog less, but it will be good to get a direct correlation rather than just anecdotal evidence.


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